M&S will be launching the first pop-up tasting experience for their ‘Spirit of Summer‘ campaign in Leeds. The experience has been created by RPM.
The experience aims to bring the essence of the Mediterranean to the UK, where the campaign aims to sample the new food range to 50,000 people while really immersing them in an authentic Mediterranean experience.
M&S have tracked down the very best regional dishes and ingredients from Sicily to Sardinia, Portugal to the south of France and added an M&S twist to bring customers a unique summer menu.
Read The Drum’s full coverage of the event.
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